作者位次 #4/6SIGIR 2026Poster· Information Retrieval (Industry)
Cheaper is Better: A Discount-Aware Network for Conversion Rate Prediction in E-commerce Recommendation System
Ruocong Tang · Tmall Group of Alibaba) · Tmall Group of Alibaba) · Chenyi Yan · Chuike Sun (Taobao & · Tmall Group of Alibaba)
摘要
Post-click conversion rate (CVR) is a crucial element in online recommendation systems, which addresses significant challenges such as data sparsity (DS), sample selection bias (SSB), and delayed feedback. However, the impact of item discount rate-a key factor influencing both pricing and user pu...