作者位次 #2/8SIGIR 2026Poster· Information Retrieval (Industry)
Beyond Single Slot: Joint Optimization for Multi-Slot Guaranteed Display Advertising
Zhaoqi Zhang · Jiaming Deng · Miao Xie · Linyou Cai · Qianlong Xie · Xingxing Wang · Siqiang Luo · Gao Cong
摘要
Guaranteed display advertising is crucial for platform monetization, yet existing methods often operate under a single-slot assumption, limiting their ability to optimize allocation across multi-slot page views. In this paper, we propose a novel joint optimization framework for multi-slot GD allo...